What will be the development trend of the smart home industry in 2021? People in the industry are very concerned. After all, there is huge room for the development of the smart home market.
Analysis on the development trend of the smart home industry in 2021
Before the application of the Internet of Things technology, the field of smart home has experienced the wired era and the single product era, but the product structure is complex, the price is high, and the market acceptance is low.
With the maturity of wireless connection technologies such as WiFi, Bluetooth, ZigBee and low-power chip design technologies, the threshold for consumption of smart home products is gradually lowered, consumer acceptance continues to increase, and the smart home industry has truly begun to develop rapidly.
In addition, with the implementation and deepening of national and local "full decoration" policies, the penetration rate of the real estate refined decoration market has increased year by year. The speed is as high as 60%; the penetration rate of refined decoration in real estate and the development trend of intelligent building directly drive the growth of consumer demand for smart homes.
From a broad perspective of buildings, smart home products are mainly used in smart buildings. The intelligent building industry has great potential for development. One of the important industries in China's economic development, its industrial leading role cannot be underestimated. According to statistics, smart buildings in the United States and Japan account for more than 60% of new buildings. In 2016, China's smart buildings accounted for about 35% of new buildings.
Smart buildings in China started in 1990, 6 years later than the United States and 4 years later than Japan. By comparing the development history of smart buildings in the United States and Japan, it is expected that the proportion of smart buildings in China’s new buildings will remain around 3.5% per year in the future. By 2022, the proportion of intelligent buildings in new buildings in China is expected to reach about 57%. Therefore, the smart home market has huge room for development.
1. Start with a single product to achieve interconnection
Smart homes are now in the expansion stage of individual product intelligence. The home products of various manufacturers still cannot fully realize interconnection and interoperability. In the future, standard unification, open interfaces, and interconnection will gradually be realized. In addition, the smart home scenario involves the network connection of a large number of devices, and has higher requirements for the network connection density index. With the advent of the 5G era, the interconnection between smart home products will accelerate.
2. Take data as the core and move closer to the core profit model
In the future, the core profit model of the smart home industry will be based on smart home products to obtain consumer lifestyle data, conduct data mining and analysis, and connect the analysis results with third-party service providers to provide consumers with personalized offline services , Such as family education services, housekeeping services, home maintenance services, food delivery, leisure and entertainment, etc.
3. In-depth integration of building intercom products and smart home products and mutual promotion
In recent years, with the vigorous development of the smart home industry, domestic manufacturers in the large and medium-sized building intercom industry have begun to penetrate into the smart home field by relying on their channel advantages, combining building intercom products with smart home products. After being combined with smart home products, in addition to the traditional intercom unlocking function, the building intercom also integrates many convenient functions such as SMS notification, mobile APP remote control, security alarm, indoor monitoring and viewing, elevator call, home control, information home, etc. . Building intercom and smart home complement each other, further enhancing the value-added space and cost-effectiveness of the two, thus bringing a huge space for function expansion.
Analysis on the development trend of the smart home industry in 2021
At present, the rapid development of technology is driving the smart home industry into the fast lane. New technologies such as 5G and the Internet of Things have played a decisive role in boosting the development of smart homes. The future will be an era of hot development of smart homes.